Safe Is Cool
What is Safe Is Cool?
It is a program created by the Aleatica Foundation that aims to promote, advance, and implement comprehensive road safety initiatives in school settings, in line with the core principles of the Safe System approach, with the goal of fostering a culture of road safety and encouraging safe behavior among road customers.
Every day, four children and teenagers don’t return home due to traffic accidents in Mexico. At Safe Is Cool, we’re working to change this reality.
According to the National Population Council, there are more than 43 million school-age children and teenagers. Protecting them on their way to school is our top priority.
It is estimated that 54% of trips to school are made on foot, which is why we focus on the importance of protecting children and teenagers both around the school and on their routes from home to school.
How do we do it?
We assess road safety conditions around each school setting, propose and implement measures aimed at improving road safety, and reinforce these efforts through educational programs for the entire school community.
Military School of Communications
Its rating rose from 1.7 to 3.8 stars, representing a 123% improvement.
Middle School
Documentation and ongoing outreach about the process
Identification
of schools in vulnerable situations
Coordination
with local authorities
Presentation
of Safe Is Cool in schools
Assessment
of road safety conditions using the SR4S tool
Design
of the intervention plan
Implementation
of interventions
Assessment
Post-intervention assessment using the SR4S tool
Dissemination
of results in schools and the media
Allies
Because all children and teens deserve to come home safely.
