Mexico City, October 5, 2025. On the centenary of road safety education commemoration—established on October 5, 1925, when the First Pan-American Highway Congress declared the date to promote training and awareness campaigns—new findings in Mexico confirm a citizen mandate: road safety education must be the cornerstone of public policy to reduce accidents and protect lives.
The evidence is compelling. According to the Road Safety Perception Survey conducted by the Aleatica Foundation for Road Safety in collaboration with SIMO Consulting and the University Institute of Traffic and Road Safety (INTRAS) at the University of Valencia, 68% of respondents believe that improving road safety education in schools would be very effective in reducing traffic accidents. Road safety is not perceived as a mere formality for obtaining a driver’s license, but as early learning that shapes lifelong habits. Support for this belief is growing among the young population: 75% in the 25–34 age group.
The Social call also includes raising the standards for obtaining a driver’s license. 64% rate rigorous theoretical and practical exams as very effective. It is not enough to “know how to drive”: citizens demand an understanding of the rules, awareness of risk, and skills for sharing the road responsibly.
At the same time, sanctions are considered as complementary rather than central. A points-based licensing system is considered very effective by 56% of the population surveyed, while adjusting insurance prices to driver risk is considered effective by 53%. The preference is clear: training and prevention come first, sanctions accompany, they do not lead.
These results outline a concrete roadmap for public policy in Mexico: continuous and mandatory driver education—from school through driver recertification; stringent licensing tests with periodic updates to address emerging risks (motorcyclists, speed, alcohol, distractions); learning environments—infrastructure, signage, and law enforcement consistent with education; and smart incentives and penalties that reinforce training rather than replace it.
A century after this milestone was established, the message from citizens is unequivocal: road safety education comes first. Moving towards shared responsibility in public spaces is the way to prevent accidents and save lives. We are Road Safety.
